HOLLY CARTER

Holly Carter is a co-founder of Soul Sister Inc and a seasoned entrepreneur with a heart for building businesses rooted in purpose, connection, and courage.

Through her own journey of taking bold leaps, starting businesses, and navigating seasons of growth, Holly understands both the excitement and the fear that come with change. She knows what it feels like to step into the unknown—and how powerful it is to do so with the right support beside you.

Her partnership with Melissa grew naturally from that shared understanding. What began as friendship quickly revealed itself as something deeper—a soul sister connection built on trust, alignment, and a shared calling to serve women in a meaningful way. Together, they recognized that the spaces they needed in their own lives were the same spaces so many other women were craving.

Soul Sister Inc was created from that knowing. From a desire to ensure women never have to take brave leaps alone. Holly co-founded Soul Sister to help cultivate a heart-centered community where women feel seen, encouraged, and empowered to dream big, trust themselves, and step confidently into what’s next—supported by sisterhood every step of the way.

Her passion lies in creating environments where connection feels genuine, growth feels supported, and leadership feels authentic. Through Soul Sister, Holly continues to help women remember who they are—and who they’re becoming—when they walk alongside other women who truly understand.